Needless to say, preparing a highly targeted Business Plan is very important for several reasons. First, the research and development process is critical to evaluate market opportunities.
A well-performed execution of the strategic plan is essential for the key objectives to be accomplished. Mobile Device Repair Crew has adopted tactics that will support its mission to build a strong brand presence throughout the United States.
Several elements are crucial to the success of the strategic plan, which include collaboration, communication, monitoring, and tactics. Each of these areas will be accompanied by a plan that enables employees to work towards a common goal.
A detailed evaluation will be performed for each tactic to help improve strategies after they have been experienced in a live business setting. By monitoring and controlling the outcomes of different areas of the strategic plan, the company can optimize decisions and goals to provide the highest level of shareholder value.
In order to track the progress of these initiatives, a table has been produced that lists the tasks, responsibilities, and completion timeframes for each section of the plan.
Project Management and Collaboration Every individual Mobile Device Repair Crew location will be responsible to performing specific tasks to execute to strategic plan. At the lowest level, employees and their managers will work together to build an outstanding relationship with the local community.
Specific projects will be arranged that involve participation in community events and follow-up tasks with potential new customers. Each project will have a finite set of milestones that can be tracked by all members of the project.
This will help team members to work seamlessly, even if they are not able to communicate face to face. Putting a focus on functional collaboration will ensure that each location and department is synergizing. Mobile Device Repair Crew expects to have dozens of locations separated by large geographic distances — in addition to a centralized corporate office.
For all of these parties to function collectively, it will be important to have a strong communication system in place. There will also be a hierarchy of roles that assign accountability for the specific tasks and goals. Projects will have a designated leader who will be in charge of keeping team members held to deadlines and facilitating discussion among the group.
Implementation Tactics Every functional area of the Mobile Device Repair Crew business model can be optimized to aid in the implementation of the strategic plan.
First, marketing is an extremely important aspect of the strategy because it helps the company build its brand image quickly. A centralized marketing department will be responsible for implementing most marketing related functions.
Currently, the marketing department is strengthening the online presence of Mobile Device Repair Crew by running a web based advertising campaign through Google. Each location will have ads targeted at the local community.
This tactic will help local residents become aware that there is a high quality mobile device repair service within a short distance of their home. Convenience is highly important for customers, as most will not drive a long distance to have a mobile device repaired.
In addition, will work on creating branded products, such as protective cell phone covers, to provide a supplemental income source to the core area of business. Financing is another highly important piece of the overall strategy.
Because the company is in the early stages of development, it requires a significant percentage of its funding to come from outside sources. Mobile Device Repair Crew does not have sufficient revenue to support its current goal of expanding into new markets.
A strategic tactic has been put in place that requires corporate executives and board members to seek out equity financing from new investors.
Equity investment will provide the capital necessary to finance marketing campaigns and the startup costs required to open new locations.
Procurement is another strategic consideration that will affect employees and customers throughout the organization. As a service based company, it will be strategically important to cut labor costs to its lowest possible level.
The only way to achieve this goal is through the procurement of new technologies. Each Mobile Device Repair Crew branch will be responsible for developing a project designed to identify new technologies that can streamline the mobile device repair service.
The will help the company accommodate a larger customer base and offer them quicker services at more competitive prices. Mobile Device Repair Crew also has a manufacturing plan to in place to create a line of branded products that will serve as a supplement to the main source or revenue. This strategy will help increase exposure of the brand, while also providing an additional source of income.
The marketing department will work closely with China based partners to ensure that they produce a product that is both high quality and affordable. This area of the strategic plan is expected to roll out over a period of two years.
The company will test the success of this initiative before making a major investment in inventory production. Communication of the strategy is the first step towards controlling the outcomes of the strategic plan.
Having a detailed plan to communicate the mission, vision, and strategic tactics to the organization will ensure that all contributors are working towards a common goal. If Mobile Device Repair Crew fails to create an effective method of communication, it will be difficult to disseminate information related to the strategic plan.Calgary’s strategic market planning & business planning services go-to!
We’re a Calgary-based strategic marketing and business planning firm with over 30 years of expertise working with hundreds of . Your implementation plan is the section of your greater business plan, where you’ll clarify objectives, assign tasks with deadlines, and chart your progress toward reaching goals and milestones that'll signal the growth of your business.
The first step in understanding how to create an implementation plan is working out what a “brand rollout” is. Creating an implementation plan involves looking at all the elements you’ve created for your new, or redesigned brand, and considering how you’re going to introduce them to the world in a calculated and effective manner.
I believe there are two types of post implementation review and I recommend doing both. The first is in project closure and the other is post project. Cambridge Strategy Group marketing strategy business plan strategy and implementation summary.
Cambridge Strategy Group provides targeted marketing and management services to small businesses. Marketing Strategy Business Plan.
The schedule below plots the Cambridge Strategy Group's execution timeline. By combining CSG's strategy and /5(68). How to Write a Business Case. In this Article: Article Summary Understanding the Business Case Subject Creating a Strong, Persuasive Business Case Organizing and Presenting a Strong, Persuasive Business Case Community Q&A A business case provides justification for a proposed business change or plan, and typically outlines the allocation of capital and resources required to implement the.